

1200% Order Cycle Time Improvement
Chong Tatt Enterprise (CTE) is a FMCG (Fast Moving Consumer Goods) distributor in Northern Malaysia, specializing in distribution of beverages to around 500 retailers, including convenience stores and F&B outlets. A few prominent brands carried by the company are Milo, Nescafe, Nestum, Heineken and Tiger.
Challenges
1
Long order processing time
With the huge amount of incoming and outgoing orders daily especially in the B2B industry, CTE required a solution that enables the team to speed up the order cycle time to continue providing excellent and seamless customer experience.
2
Manual ageing reports churning and credit status management
CTE’s administration team need to generate ageing reports manually, which takes up a lot of time and manpower, as well as getting real time information on every customer’s credit status management.
Solutions
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Boostorder Rep
Real time access to catalogues, orders and history
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Boostorder Direct
24/7 self-service ordering app for buyers

Boostorder Sync
Seamless integration with accounting systems

Boostorder Insights
Real time dashboards and actionable insights
Impact
Order processing time improvement
from 3 hours to 15 minutes
Reduced manual paperwork
300
man hours / month saved
20%
sales productivity improvement